Online Marketing Jobs

Online Marketing
UK

The table below provides summary statistics for permanent job vacancies requiring Online Marketing skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Online Marketing over the 6 months leading up to 11 June 2024, comparing them to the same period in the previous two years.

6 months to
11 Jun 2024
Same period 2023 Same period 2022
Rank 888 910 1175
Rank change year-on-year +22 +265 -265
Permanent jobs citing Online Marketing 20 25 91
As % of all permanent jobs advertised in the UK 0.018% 0.027% 0.053%
As % of the Processes & Methodologies category 0.022% 0.028% 0.055%
Number of salaries quoted 18 15 34
10th Percentile £30,000 £33,600 £24,000
25th Percentile £31,250 £41,250 £24,250
Median annual salary (50th Percentile) £41,234 £50,000 £33,750
Median % change year-on-year -17.53% +48.15% -0.18%
75th Percentile £52,188 £53,750 £44,688
90th Percentile £69,750 £60,250 £58,500
UK excluding London median annual salary £41,234 £56,250 £32,500
% change year-on-year -26.70% +73.08% +12.07%

All Process and Methodology Skills
UK

Online Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 90,509 88,622 165,181
As % of all permanent jobs advertised in the UK 82.69% 95.42% 95.92%
Number of salaries quoted 62,528 53,835 83,218
10th Percentile £29,750 £33,950 £33,500
25th Percentile £40,000 £45,000 £44,000
Median annual salary (50th Percentile) £55,000 £60,899 £60,000
Median % change year-on-year -9.69% +1.50% +9.09%
75th Percentile £72,500 £81,250 £80,000
90th Percentile £92,500 £100,000 £96,250
UK excluding London median annual salary £50,000 £55,000 £52,500
% change year-on-year -9.09% +4.76% +8.81%

Online Marketing
Job Vacancy Trend

Job postings citing Online Marketing as a proportion of all IT jobs advertised.

Job vacancy trend for Online Marketing in the UK

Online Marketing
Salary Trend

3-month moving average salary quoted in jobs citing Online Marketing.

Salary trend for Online Marketing in the UK

Online Marketing
Salary Histogram

Salary distribution for jobs citing Online Marketing over the 6 months to 11 June 2024.

Salary histogram for Online Marketing in the UK

Online Marketing
Top 9 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Online Marketing within the UK over the 6 months to 11 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England +43 20 £41,234 -17.53% 34
UK excluding London -49 14 £41,234 -26.70% 24
Work from Home +29 10 £41,234 -17.53% 17
London +74 6 £32,500 -35.00% 11
South East -23 5 £30,000 -25.00% 9
East of England -7 4 £39,500 -31.30% 5
North West - 4 £41,234 - 5
North of England - 4 £41,234 - 7
South West - 1 - - 2

Online Marketing
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (20.00%) CMS
1 4 (20.00%) Microsoft Exchange
2 1 (5.00%) Adobe Experience Manager
2 1 (5.00%) Headless CMS
Applications
1 1 (5.00%) Adobe Premiere
1 1 (5.00%) InDesign
1 1 (5.00%) InVision
1 1 (5.00%) Microsoft Office
1 1 (5.00%) Microsoft PowerPoint
1 1 (5.00%) Photoshop
Business Applications
1 4 (20.00%) Dynamics CRM
2 1 (5.00%) Magento
2 1 (5.00%) Sprinklr
Cloud Services
1 4 (20.00%) SaaS
2 2 (10.00%) Google Analytics
2 2 (10.00%) Power Platform
3 1 (5.00%) Adobe Analytics
3 1 (5.00%) Figma
3 1 (5.00%) Sprout Social
Database & Business Intelligence
1 2 (10.00%) MySQL
1 2 (10.00%) Power BI
1 2 (10.00%) Tableau
2 1 (5.00%) Mixpanel
General
1 20 (100.00%) Marketing
2 3 (15.00%) Social Skills
3 2 (10.00%) Analytical Skills
3 2 (10.00%) Billing
4 1 (5.00%) Advertising
4 1 (5.00%) Brand Awareness
4 1 (5.00%) Finance
4 1 (5.00%) Inclusion and Diversity
4 1 (5.00%) Organisational Skills
4 1 (5.00%) Presentation Skills
4 1 (5.00%) Publishing
Job Titles
1 6 (30.00%) Analyst
2 4 (20.00%) CRM Manager
2 4 (20.00%) Digital Analyst
3 3 (15.00%) Business Development Executive
3 3 (15.00%) Senior
4 2 (10.00%) Data Analyst
4 2 (10.00%) Digital Project Manager
4 2 (10.00%) Project Manager
4 2 (10.00%) Senior Analyst
4 2 (10.00%) Senior Data Analyst
5 1 (5.00%) Consultant
5 1 (5.00%) Digital Marketing Analyst
5 1 (5.00%) Head of Digital
5 1 (5.00%) Head of Digital Marketing
5 1 (5.00%) Head of Marketing
5 1 (5.00%) Senior Manager
5 1 (5.00%) Social Media Manager
5 1 (5.00%) User Experience Consultant
5 1 (5.00%) Web Marketing Analyst
5 1 (5.00%) Website Manager
Libraries, Frameworks & Software Standards
1 4 (20.00%) CSS
1 4 (20.00%) HTML
2 1 (5.00%) Apache Felix
2 1 (5.00%) Apache Sling
2 1 (5.00%) HTML5
2 1 (5.00%) J2EE
2 1 (5.00%) MACH
2 1 (5.00%) OSGi
2 1 (5.00%) RESTful
2 1 (5.00%) Web Services
2 1 (5.00%) XML
Miscellaneous
1 4 (20.00%) Management Information System
1 4 (20.00%) Social Media
2 3 (15.00%) Onboarding
3 2 (10.00%) Digital Media
3 2 (10.00%) PMI
4 1 (5.00%) Blog
4 1 (5.00%) Client/Server
4 1 (5.00%) Distributed Systems
4 1 (5.00%) Enterprise Software
4 1 (5.00%) Marketing Technology
4 1 (5.00%) Self-Motivation
Processes & Methodologies
1 9 (45.00%) B2B
2 8 (40.00%) Analytics
2 8 (40.00%) Digital Marketing
3 7 (35.00%) User Experience
4 6 (30.00%) Customer Service
5 5 (25.00%) Agile
5 5 (25.00%) Data Protection
5 5 (25.00%) Problem-Solving
6 4 (20.00%) B2B Marketing
6 4 (20.00%) Budgeting and Forecasting
6 4 (20.00%) Business Process Mapping
6 4 (20.00%) Commercialisation
6 4 (20.00%) CRM
6 4 (20.00%) Culture Change
7 3 (15.00%) B2B Sales
7 3 (15.00%) Client Onboarding
7 3 (15.00%) Decision-Making
7 3 (15.00%) Digital Analytics
7 3 (15.00%) E-Commerce
7 3 (15.00%) Project Management
Programming Languages
1 2 (10.00%) Python
1 2 (10.00%) R
2 1 (5.00%) Java
2 1 (5.00%) JavaScript
Qualifications
1 2 (10.00%) PMI Certification
Quality Assurance & Compliance
1 2 (10.00%) QA
Vendors
1 5 (25.00%) Salesforce
2 4 (20.00%) Google
3 3 (15.00%) Adobe
4 1 (5.00%) Marketo
4 1 (5.00%) Microsoft
4 1 (5.00%) Pardot