Marketing Strategy Jobs in the UK excluding London

Marketing Strategy
UK > UK excluding London

The following table provides summary statistics for permanent job vacancies advertised in the UK excluding London with a requirement for Marketing Strategy skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing Strategy over the 6 months to 2 June 2024 with a comparison to the same period in the previous 2 years.

6 months to
2 Jun 2024
Same period 2023 Same period 2022
Rank 617 674 754
Rank change year-on-year +57 +80 -145
Permanent jobs citing Marketing Strategy 154 59 109
As % of all permanent jobs advertised in the UK excluding London 0.20% 0.10% 0.15%
As % of the Processes & Methodologies category 0.25% 0.11% 0.16%
Number of salaries quoted 121 30 47
10th Percentile £28,000 £35,750 £32,000
25th Percentile £31,250 £38,750 £42,375
Median annual salary (50th Percentile) £42,500 £42,500 £47,500
Median % change year-on-year - -10.53% +5.56%
75th Percentile £62,500 £57,188 £61,250
90th Percentile £68,750 £85,000 £68,920
UK median annual salary £47,500 £43,725 £57,500
% change year-on-year +8.63% -23.96% +9.52%

All Process and Methodology Skills
UK excluding London

Marketing Strategy is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the UK excluding London with a requirement for process or methodology skills.

Permanent vacancies with a requirement for process or methodology skills 62,321 53,973 69,823
As % of all permanent jobs advertised in the UK excluding London 81.77% 95.48% 94.28%
Number of salaries quoted 42,680 28,676 41,266
10th Percentile £27,300 £30,500 £30,000
25th Percentile £36,250 £40,000 £38,750
Median annual salary (50th Percentile) £50,000 £55,000 £52,500
Median % change year-on-year -9.09% +4.76% +9.38%
75th Percentile £65,000 £70,000 £67,500
90th Percentile £77,500 £82,500 £80,000
UK median annual salary £55,000 £60,899 £60,000
% change year-on-year -9.69% +1.50% +9.09%

Marketing Strategy
Job Vacancy Trend in the UK excluding London

Job postings citing Marketing Strategy as a proportion of all IT jobs advertised in the UK excluding London.

Job vacancy trend for Marketing Strategy in the UK excluding London

Marketing Strategy
Salary Trend in the UK excluding London

3-month moving average salary quoted in jobs citing Marketing Strategy in the UK excluding London.

Salary trend for Marketing Strategy in the UK excluding London

Marketing Strategy
Salary Histogram in the UK excluding London

Salary distribution for jobs citing Marketing Strategy in the UK excluding London over the 6 months to 2 June 2024.

Salary histogram for Marketing Strategy in the UK excluding London

Marketing Strategy
Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Strategy within the UK excluding London region over the 6 months to 2 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
South East +32 67 £43,750 +9.38% 42
Midlands +19 33 £40,001 -5.88% 36
North of England +46 19 £40,000 -20.38% 56
East of England +9 19 £33,375 - 12
West Midlands +7 19 £35,000 -47.17% 15
East Midlands -2 14 £50,000 +17.65% 22
North West -4 10 £40,000 -20.38% 35
South West -32 10 £50,000 -2.67% 14
Yorkshire +64 7 £40,000 -13.74% 18
Scotland -68 6 £56,951 +42.38% 7
North East - 2 £43,750 - 3
Marketing Strategy
UK

Marketing Strategy
Co-occurring Skills and Capabilities in the UK excluding London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 40 (25.97%) WordPress
2 25 (16.23%) CMS
3 12 (7.79%) Apache
3 12 (7.79%) nginx
4 5 (3.25%) Drupal
4 5 (3.25%) Joomla!
5 3 (1.95%) Headless CMS
Applications
1 7 (4.55%) Microsoft Excel
2 5 (3.25%) Microsoft Office
3 2 (1.30%) Adobe Creative Suite
3 2 (1.30%) Adobe Illustrator
3 2 (1.30%) Photoshop
4 1 (0.65%) Adobe After Effects
4 1 (0.65%) Adobe Premiere
4 1 (0.65%) CapCut
4 1 (0.65%) CINEMA 4D
4 1 (0.65%) InDesign
4 1 (0.65%) Microsoft PowerPoint
4 1 (0.65%) Microsoft Project
Business Applications
1 5 (3.25%) Payment Gateway
2 4 (2.60%) Shopify
Cloud Services
1 28 (18.18%) Google Analytics
2 16 (10.39%) Power Platform
3 12 (7.79%) AWS
4 8 (5.19%) SaaS
5 7 (4.55%) Canva
6 6 (3.90%) MailChimp
7 5 (3.25%) Adobe Analytics
7 5 (3.25%) Google Ads
8 3 (1.95%) Facebook Ads
8 3 (1.95%) Google Data Studio
8 3 (1.95%) Google Tag Manager
9 1 (0.65%) Adobe Creative Cloud
9 1 (0.65%) Cloud Computing
9 1 (0.65%) Miro
9 1 (0.65%) Sprout Social
Communications & Networking
1 12 (7.79%) DNS
1 12 (7.79%) Firewall
1 12 (7.79%) SSL
2 1 (0.65%) DECT
2 1 (0.65%) Internet
2 1 (0.65%) LAN
2 1 (0.65%) RFID
2 1 (0.65%) Unified Communications
2 1 (0.65%) WAN
2 1 (0.65%) Wireless
Database & Business Intelligence
1 16 (10.39%) Power BI
2 15 (9.74%) MySQL
3 3 (1.95%) Looker
4 2 (1.30%) Metadata
5 1 (0.65%) Data Mining
5 1 (0.65%) Relational Database
General
1 154 (100.00%) Marketing
2 48 (31.17%) Social Skills
3 42 (27.27%) Analytical Skills
4 35 (22.73%) Brand Awareness
5 20 (12.99%) Telecoms
6 16 (10.39%) Advertising
7 13 (8.44%) Retail
8 11 (7.14%) Publishing
9 10 (6.49%) Finance
10 7 (4.55%) Multimedia
11 6 (3.90%) Organisational Skills
11 6 (3.90%) Presentation Skills
12 5 (3.25%) Influencing Skills
12 5 (3.25%) Legal
13 3 (1.95%) Law
14 2 (1.30%) Inclusion and Diversity
15 1 (0.65%) Fire and Rescue
15 1 (0.65%) Manufacturing
15 1 (0.65%) Public Sector
15 1 (0.65%) Social Housing
Job Titles
1 21 (13.64%) Marketing Manager
2 16 (10.39%) Senior
3 15 (9.74%) Analyst
4 14 (9.09%) Customer Experience Manager
4 14 (9.09%) Web Manager
5 12 (7.79%) Developer
6 10 (6.49%) Lead
6 10 (6.49%) Web Developer
7 8 (5.19%) SEO Executive
8 7 (4.55%) E-Commerce Manager
8 7 (4.55%) PPC Executive
9 6 (3.90%) Designer
9 6 (3.90%) Digital Marketing Manager
10 5 (3.25%) Development Manager
10 5 (3.25%) Digital Analyst
10 5 (3.25%) Marketing Analyst
10 5 (3.25%) Senior Designer
10 5 (3.25%) SEO Manager
10 5 (3.25%) Web Development Manager
11 4 (2.60%) Sales and Marketing Manager
Libraries, Frameworks & Software Standards
1 21 (13.64%) HTML
2 18 (11.69%) CSS
3 6 (3.90%) React
4 3 (1.95%) EDI
4 3 (1.95%) Next.js
Miscellaneous
1 38 (24.68%) Social Media
2 16 (10.39%) Self-Motivation
3 15 (9.74%) Product Ownership
4 11 (7.14%) Blog
5 7 (4.55%) Photography
6 6 (3.90%) Graphic Design
7 4 (2.60%) Algorithms
7 4 (2.60%) FMCG
7 4 (2.60%) Media Streaming
8 2 (1.30%) Management Information System
8 2 (1.30%) Video Editing
9 1 (0.65%) Analytical Mindset
9 1 (0.65%) Animation
9 1 (0.65%) Driving Licence
9 1 (0.65%) IoT
9 1 (0.65%) Marketing Technology
9 1 (0.65%) NHS
Processes & Methodologies
1 61 (39.61%) Digital Marketing
2 48 (31.17%) SEO
3 47 (30.52%) Analytics
4 35 (22.73%) B2B
5 34 (22.08%) Email Marketing
6 33 (21.43%) Customer Experience
7 31 (20.13%) CRM
8 28 (18.18%) Problem-Solving
9 27 (17.53%) Agile
10 25 (16.23%) Continuous Improvement
10 25 (16.23%) E-Commerce
10 25 (16.23%) Project Management
11 23 (14.94%) Customer Journey Map
11 23 (14.94%) Journey Map
11 23 (14.94%) Pay per click
12 22 (14.29%) Collaborative Working
13 21 (13.64%) Cost Reduction
13 21 (13.64%) Order to Cash
13 21 (13.64%) Prototyping
14 20 (12.99%) A/B Testing
Programming Languages
1 17 (11.04%) PHP
2 14 (9.09%) C
3 11 (7.14%) JavaScript
4 6 (3.90%) SQL
5 3 (1.95%) Python
6 2 (1.30%) R
Qualifications
1 41 (26.62%) Degree
2 6 (3.90%) Master's Degree
3 4 (2.60%) MBA
4 1 (0.65%) Project+ Certification
Quality Assurance & Compliance
1 7 (4.55%) Actionable Recommendations
2 4 (2.60%) QA
3 3 (1.95%) Accessibility
4 1 (0.65%) NEBOSH
Vendors
1 31 (20.13%) Google
2 13 (8.44%) Adobe
3 9 (5.84%) Facebook
3 9 (5.84%) Microsoft
4 8 (5.19%) Instagram
5 7 (4.55%) TikTok
6 5 (3.25%) Glassbox
6 5 (3.25%) HubSpot
7 4 (2.60%) Screaming Frog
8 3 (1.95%) Hotjar
9 2 (1.30%) Panasonic
9 2 (1.30%) Salesforce
9 2 (1.30%) YouTube
10 1 (0.65%) Ahrefs
10 1 (0.65%) Hootsuite
10 1 (0.65%) Twitter