Social Media Jobs in the West Midlands

Social Media
England > West Midlands

The table below looks at the prevalence of the term Social Media in permanent job vacancies in the West Midlands. Included is a benchmarking guide to the salaries offered in vacancies that cited Social Media over the 6 months leading up to 12 June 2024, comparing them to the same period in the previous two years.

6 months to
12 Jun 2024
Same period 2023 Same period 2022
Rank 211 237 259
Rank change year-on-year +26 +22 -52
Permanent jobs citing Social Media 52 16 49
As % of all permanent jobs advertised in the West Midlands 0.61% 0.28% 0.63%
As % of the Miscellaneous category 1.95% 0.71% 1.55%
Number of salaries quoted 46 6 39
10th Percentile £23,500 £25,063 £21,150
25th Percentile £25,000 £29,563 £35,325
Median annual salary (50th Percentile) £29,500 £37,000 £50,000
Median % change year-on-year -20.27% -26.00% +66.67%
75th Percentile £35,225 £48,438 £78,750
90th Percentile £39,375 £57,500 £87,500
England median annual salary £38,000 £45,000 £55,000
% change year-on-year -15.56% -18.18% +15.79%

All Generic Skills
West Midlands

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills in the West Midlands.

Permanent vacancies with a requirement for generic IT skills 2,661 2,264 3,154
As % of all permanent jobs advertised in the West Midlands 31.04% 39.18% 40.39%
Number of salaries quoted 1,684 979 1,851
10th Percentile £26,250 £33,400 £31,000
25th Percentile £35,000 £42,500 £38,750
Median annual salary (50th Percentile) £52,750 £55,000 £50,000
Median % change year-on-year -4.09% +10.00% +5.26%
75th Percentile £65,000 £70,000 £67,500
90th Percentile £77,500 £81,250 £82,000
England median annual salary £55,000 £65,000 £62,500
% change year-on-year -15.38% +4.00% +4.17%

Social Media
Job Vacancy Trend in the West Midlands

Job postings citing Social Media as a proportion of all IT jobs advertised in the West Midlands.

Job vacancy trend for Social Media in the West Midlands

Social Media
Salary Trend in the West Midlands

3-month moving average salary quoted in jobs citing Social Media in the West Midlands.

Salary trend for Social Media in the West Midlands

Social Media
Salary Histogram in the West Midlands

Salary distribution for jobs citing Social Media in the West Midlands over the 6 months to 12 June 2024.

Salary histogram for Social Media in the West Midlands

Social Media
Job Locations in the West Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the West Midlands region over the 6 months to 12 June 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Birmingham -5 16 £35,225 - 11
Worcestershire - 10 £23,500 - 1
Shropshire - 9 £28,000 - 1
Staffordshire -22 6 £25,250 -57.92% 9
Sutton Coldfield - 3 £29,500 -
Warwickshire +4 2 £28,750 -21.77% 3
Walsall - 2 - -
Wolverhampton +15 1 - - 1
Coventry - 1 £27,000 - 5
Dudley - 1 £40,000 -
Social Media
England

Social Media
Co-occurring Skills and Capabilities in the West Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (26.92%) WordPress
2 9 (17.31%) CMS
Applications
1 8 (15.38%) Adobe Creative Suite
2 7 (13.46%) InDesign
2 7 (13.46%) Microsoft Office
2 7 (13.46%) Photoshop
3 5 (9.62%) Adobe Illustrator
3 5 (9.62%) Microsoft PowerPoint
4 4 (7.69%) Microsoft Excel
5 1 (1.92%) Adobe After Effects
5 1 (1.92%) Adobe XD
5 1 (1.92%) SketchUp
Business Applications
1 6 (11.54%) Magento
Cloud Services
1 9 (17.31%) Google Analytics
2 4 (7.69%) Google Ads
2 4 (7.69%) Microsoft 365
3 3 (5.77%) Azure
3 3 (5.77%) ChatGPT
4 2 (3.85%) Google Workspace
5 1 (1.92%) Entra ID
5 1 (1.92%) Figma
Communications & Networking
1 1 (1.92%) VPN
Database & Business Intelligence
1 2 (3.85%) Metadata
1 2 (3.85%) MySQL
1 2 (3.85%) PostgreSQL
1 2 (3.85%) SQLite
General
1 34 (65.38%) Marketing
2 22 (42.31%) Social Skills
3 7 (13.46%) Finance
3 7 (13.46%) Inclusion and Diversity
4 6 (11.54%) Law
5 4 (7.69%) Analytical Skills
5 4 (7.69%) Electronics
6 3 (5.77%) Advertising
6 3 (5.77%) Games
6 3 (5.77%) Organisational Skills
6 3 (5.77%) Telecoms
7 2 (3.85%) Billing
7 2 (3.85%) Brand Awareness
7 2 (3.85%) Local Government
7 2 (3.85%) Public Speaking
7 2 (3.85%) Retail
8 1 (1.92%) Influencing Skills
8 1 (1.92%) Legal
8 1 (1.92%) Police
Job Titles
1 10 (19.23%) Designer
2 8 (15.38%) Graphic Designer
3 6 (11.54%) Support Technician
4 5 (9.62%) E-Commerce Manager
5 4 (7.69%) E-Commerce Executive
6 3 (5.77%) Content Manager
7 2 (3.85%) Communications Officer
7 2 (3.85%) Developer
7 2 (3.85%) IT Support
7 2 (3.85%) Web Developer
8 1 (1.92%) Analyst
8 1 (1.92%) Artworker
8 1 (1.92%) Creative Designer
8 1 (1.92%) Data Analyst
8 1 (1.92%) Digital Analyst
8 1 (1.92%) IT Technician
8 1 (1.92%) Junior
8 1 (1.92%) Junior Artworker
8 1 (1.92%) Junior Designer
8 1 (1.92%) Senior IT Technician
Libraries, Frameworks & Software Standards
1 5 (9.62%) CSS
1 5 (9.62%) HTML
2 2 (3.85%) CodeIgniter
2 2 (3.85%) Django
2 2 (3.85%) htmx
2 2 (3.85%) React
3 1 (1.92%) HTML5
Miscellaneous
1 11 (21.15%) Blog
1 11 (21.15%) Graphic Design
2 8 (15.38%) Driving Licence
2 8 (15.38%) NHS
2 8 (15.38%) Photography
3 2 (3.85%) Animation
3 2 (3.85%) Digital Media
4 1 (1.92%) Mobile App
4 1 (1.92%) Motion Graphics
4 1 (1.92%) Onboarding
4 1 (1.92%) Video Editing
Operating Systems
1 2 (3.85%) Windows
2 1 (1.92%) Mac OS X
2 1 (1.92%) Windows 10
2 1 (1.92%) Windows Vista
Processes & Methodologies
1 17 (32.69%) SEO
2 14 (26.92%) Digital Marketing
3 12 (23.08%) E-Commerce
4 11 (21.15%) Analytics
5 10 (19.23%) Time Management
6 9 (17.31%) Marketing Strategy
7 7 (13.46%) Conversion Rate Optimisation
7 7 (13.46%) CRM
7 7 (13.46%) Email Marketing
8 6 (11.54%) B2B
8 6 (11.54%) Line Management
8 6 (11.54%) Problem-Solving
8 6 (11.54%) User Experience
8 6 (11.54%) Web Design
9 5 (9.62%) Customer Experience
9 5 (9.62%) Mentoring
9 5 (9.62%) Pay per click
10 4 (7.69%) Content Management
10 4 (7.69%) Direct Marketing
10 4 (7.69%) Logistics
Programming Languages
1 4 (7.69%) JavaScript
1 4 (7.69%) Python
2 2 (3.85%) PHP
2 2 (3.85%) R
Qualifications
1 13 (25.00%) Degree
2 4 (7.69%) DBS Check
3 2 (3.85%) CCNA
3 2 (3.85%) CCNA CyberOps
3 2 (3.85%) CCNP
3 2 (3.85%) Cisco Certification
3 2 (3.85%) Computer Science Degree
4 1 (1.92%) NVQ Level 4
Quality Assurance & Compliance
1 3 (5.77%) Accessibility
System Software
1 2 (3.85%) Docker
2 1 (1.92%) Active Directory
Vendors
1 12 (23.08%) Microsoft
2 11 (21.15%) Google
3 10 (19.23%) Adobe
4 6 (11.54%) Facebook
5 4 (7.69%) Ahrefs
5 4 (7.69%) dotdigital
6 2 (3.85%) Cisco
7 1 (1.92%) Citrix
7 1 (1.92%) Instagram
7 1 (1.92%) Salesforce
7 1 (1.92%) TikTok